Product & Print

Personalised Gifts

Named keepsakes: a floral money box, faux leather keychains, a photo-collage print for Dad and a monogrammed gift set, each built around one name or one line.

Role: Product graphics, lettering, print artwork
Disciplines: Print, Gifts & Stationery

The challenge

Personalised gifts fail in the same way every time: too many words squeezed into a shape that was never designed for them. Each piece needed a layout that holds one name, or one line, and still looks finished whether the name is three letters or thirteen.

Black and pale blue faux leather keychains lettered NAME and ZARA in metallic capitals — One word, metallic capitals, two strap colours.

The approach

Every piece is designed name-first. On the money box the name sits in script inside a gold geometric frame with a floral wreath and the initial ghosted behind it, so a short name and a long one fill the same space. The keychains carry one word in metallic capitals on a faux leather strap, black or pale blue. The Dad print sets family photographs inside the letters of the word, with one line above and one below. The monogrammed set puts one initial and one name on a notebook, flask, pen box and gift box in the same navy, so four objects read as one gift.

Framed print reading To the world you are a Dad, but to me you are the world, with family photographs set inside the letters D A D — Photographs inside the letters, one line above and one below.

Navy notebook and flask with an H monogram, beside a boxed pen and a keychain — One initial, one name, four objects.

The outcome

Sold made to order through the Etsy shop.

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Personalised Gifts

The challenge

The approach

The outcome

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